The design process for the Rastinax Marketing Agency project began with forming a clear understanding of what the brand represents and how it wants to be perceived. I spent time getting familiar with the agency’s mission, tone, and audience so the final design would feel aligned with its identity. This early exploration helped shape the direction of the visual and experiential approach.

With a clearer sense of the brand, I started developing the overall look and feel of the project. My focus was on crafting a visual identity that communicates trust, creativity, and professionalism. This involved shaping the atmosphere of the design, how it should appear, how it should make users feel, and how it should reflect the agency’s strengths.

Once the visual direction was set, I began structuring the experience in a way that felt intuitive and engaging. I organized the main sections, arranged the content flow, and ensured that users could easily understand who Rastinax is and what it offers. The goal was to create a smooth journey that guides users naturally through the story of the agency.

After establishing the structure, I translated everything into clean and cohesive layouts. I refined the interface to maintain clarity, harmony, and a consistent visual tone throughout the platform. The design was shaped to feel modern and purposeful, representing the agency’s strategic approach to marketing.

In the final stage, I polished the experience, making small adjustments to enhance readability, visual balance, and user comfort. Once everything felt unified and aligned with the brand’s identity, the final design was prepared and delivered as a complete, coherent representation of Rastinax.