Azadegan Clinic Website

Azadegan Clinic is a healthcare center that provides patients with access to doctor schedules, medical departments, and essential clinic information. The main goal of this project was to design a website that offers clarity, ease of use, and trustworthy communication for patients who rely on accurate scheduling and timely access to healthcare services.
The final design focuses on creating a clean, organized, and accessible experience, allowing users to quickly locate doctor timetables, department details, and clinic updates without confusion.

Design Process

The design process for Azadegan Clinic began by understanding how patients interact with medical information and what challenges they face when trying to access doctor schedules or department details. I aimed to create an experience that feels simple, reassuring, and reliable reflecting the nature of a professional and community-focused clinic.

After defining the overall direction, I shaped the visual identity with clarity and calmness in mind. Neutral colors, clean typography, and structured layouts were chosen to help users find information with minimal effort. The design needed to feel trustworthy and approachable for a wide range of patients, including those who may not be highly comfortable with technology.

Next, I organized the website content to ensure smooth navigation. Key sections such as doctor schedules, departments, clinic news, and contact details were structured in a logical order, making it easy for users to navigate without feeling overwhelmed. Special attention was given to the schedule section, ensuring that users can view available doctors quickly and understand their hours at a glance.

As the layouts developed, I refined spacing, hierarchy, and visual consistency to create a calm and predictable experience. The goal was to reduce cognitive load and help users focus on the medical information they need.

In the final phase, I polished the design with attention to detail improving readability, enhancing accessibility, and ensuring the interface adapts smoothly on different devices. The result is a practical and patient-centered website that supports the clinic’s mission of providing organized and reliable healthcare services.

User Personas

Perosn 1:

Name: Mina Karimi
Age: 27
Profession: Accountant
Location: Tehran

Background:
Mina often visits clinics for routine check-ups and prefers checking doctor schedules online before planning her visit. She values accuracy, clarity, and quick access to information.

Goals:

  • Find doctor schedules quickly

  • Check which specialists are available on specific days

  • Avoid waiting in long lines or wasting time

Pain Points:

  • Outdated or unclear schedules

  • Hard-to-read or unorganized information

  • Websites that lack mobile-friendly design

Needs & Expectations:

  • Clear timetable layout

  • Simple navigation

  • Accurate and updated doctor availability

Perosn 2:

Name: Reza Tavakoli
Age: 38
Profession: High School Teacher
Location: Karaj

Background:
Reza manages medical appointments for his children and elderly parents. He needs quick access to reliable schedules to plan visits efficiently.

Goals:

  • Easily check multiple doctors’ working hours

  • Plan family appointments without confusion

  • Get contact information quickly if needed

Pain Points:

  • Confusing website structure

  • Missing or outdated information

  • Slow access to doctor profiles

Needs & Expectations:

  • A well-organized schedule section

  • Clear doctor profiles with specialties

  • Fast and accessible website, especially on mobile

Perosn 3:

Name: Akram Rahimi
Age: 64
Profession: Retired Nurse
Location: Mashhad

Background:
Akram attends the clinic regularly and wants an easy way to check doctor availability without calling. However, she is not very comfortable with digital platforms.

Goals:

  • Understand the schedule without confusion

  • Navigate the site effortlessly

  • Access straightforward contact information

Pain Points:

  • Complicated menus

  • Small text and crowded pages

  • Overly technical language

Needs & Expectations:

  • Large, readable typography

  • Simple and guided navigation

  • Clear schedule tables with minimal distractions

Final Ui Page